ESTETICA Turkey

Esquire is a men's magazine, published in the U.S. by the Hearst Corporation. Founded in 1932, it flourished during the Great Depression under the guidance of founder and editor Arnold Gingrich.

Esquire appeared, for the first time, in October 1933. It was conceived at the darkest moment of the depression and was born at the dawn of the New Deal. The magazine began as a racy publication for men, published by David A. Smart and Arnold Gingrich. It later transformed itself into a more refined periodical with an emphasis on men's fashion and contributions by Ernest Hemingway and F. Scott Fitzgerald. In the 1940s, the popularity of the Petty Girls and Vargas Girls provided a circulation boost. In the 1960s, Esquire helped pioneer the trend of New Journalism by publishing such writers as Norman Mailer, Tim O'Brien, John Sack, Gay Talese, Tom Wolfe and Terry Southern. Under Harold Hayes, who ran it from 1961 to 1973, it became as distinctive as its oversized pages. The magazine shrank to the conventional 8½x11 in 1971. The magazine was sold by the original owners to Clay Felker in 1977, who sold it to the 13-30 Corporation, a Tennessee publisher, two years later. 13-30 split up in 1986, and Esquire was sold to Hearst at the end of the year.

David Granger was named editor-in-chief of the magazine in June 1997. Since his arrival, the magazine has received numerous awards, including multiple National Magazine Awards—the industry’s highest honor. Prior to becoming editor-in-chief at Esquire, Granger was the executive editor at GQ for nearly six years.

In October 2008, to commemorate the magazine’s 75th Anniversary, Esquire published a limited edition digital cover that featured electronic ink with moving words and flashing images.

Encens articulates some convinching, fruitful points of view at the point at which creation reaches its most unique level. Atypical, its format and design wavers between magazine and object.

Reinventing its rundamental principles for each issue (its focus, monographs, and features), encens offers the best to those who, in fashion as well as in art, unlock exacting worlds.

Mowing back and forth between the present and the past, encens creates maps of the hallmards that captivate our times, all the while taking a second look at the aesthetics of the past that still have clout. It stands for an independent and long-term approach.