Hypebeast was launched in January of 2005 as a one-stop news source for internet-savvy street fashion enthusiasts. Frustrated with having to browse multiple sites to keep up with the latest information, the creation of Hypebeast allowed for the latest news to be broadcast through one specific medium.
Over the past three years, the site has grown from small sneaker-based blog to a large well-respected information source within the industry, with a strong emphasis on street fashion. Features and interviews that profile designers and brands serve as a platform for companies to showcase new and upcoming product, while keeping readers informed of new trends, retailers, and events. The Guest Blogger section features exclusive blogs where industry insiders share their thoughts and opinions, while a large and active Forum provides a community space where readers around the world are able to connect and interact.
Attracting a vast and diverse readership from around the globe and boasting 9 million page views per month, Hypebeast is the premier destination for street culture information on the web.
